Location

Madrid, Spain

Year

2018

Balenciaga Project

IED Madrid

This project extensively explores the creative journey, examining how our minds transform thoughts into actionable ideas.

Yet, social constraints often silence creativity, fostering the belief that our ideas fall short. Embracing unconventional thinking is pivotal for innovation.

I immersed myself in an intricate exploration of the creative process, unravelling the fascinating journey of how thoughts take shape and evolve into innovative ideas within our minds. This project became a profound study, researching the complexities of human cognition and the mechanisms that transform mere thoughts into tangible, visionary concepts.

Nevertheless, social norms often cast shadows on our creative efforts, subtly threatening us to doubt about the true potential of our ideas. The belief that our innovations might fall short discourages risk-taking and inhibits the pursuit of originality. It is in these moments that the call to break free from the boundaries of conventional thinking resonates profoundly. It is this paradigm shift, this courageous leap outside the box, that catalyzes true innovation.

Beyond the confines of conformity lies a world brimming with possibilities—an invitation to embrace fearless, unorthodox ideas that spark transformative change.

See The Final Garment